Foot Traffic Research via Placer

Written By Richard Herko

Third-party research platform Placer collects data from known devices to create its database of foot traffic data. Its insights guided the expansion of target ages and geos for a client, with Meta’s GPS coordinate geofencing also allowing a 2-mile geofence around an important thruway on/off ramp.

Captions for foot traffic research

Richard Herko
Previous

Facebook/Shopify Conversion Event Walkthrough
Next

Bing Ads Conversion Goal Setup